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On the evening of Friday 20th November, Christmas is officially launched in Great Yarmouth town centre with the switch-on off the town's Christmas Lights. Her Worship the Mayor, Cllr Jade Martin, will switch on the town centre and Christmas Tree illuminations from a stage in the Market Place Piazza area. Pop star and recording artist Gareth Gates, star of the Beauty and the Beast pantomime being staged at the Britannia Pier this Christmas, will assist the Her Worship the Mayor with the switch-on preceded by an evening of entertainment with choirs, dance groups, and a special performance from Gareth himself, ahead of the plunger being pressed at 7pm, which will be immediately followed by a rooftop firework display.